Product overviewTracking engine

First-party tracking that ad blockers cannot touch.

A 7.4 KB Universal Script served from your own subdomain via CNAME. Click IDs captured for every platform. Server-side webhook ingestion for everything else.

The Universal Script

One snippet, no library bloat. The trackrift Universal Script weighs under 8 KB compressed and loads asynchronously. It captures every supported click ID, runs fingerprinting in a Web Worker, and forwards events to your t.{domain} subdomain so ad blockers see first-party traffic.

< 8 KB compressed, async-loaded
Captures fbclid, gclid, ttclid, msclkid, twclid, ldclid, rdt_cid, and 12 more
Web Worker fingerprinting so it never blocks main-thread paint
Iframe bridge for cross-domain funnels (e.g., landing → checkout)
Consent Mode v2 native, never fires without consent if consent is required

The CNAME setup

On the first onboarding step, we ask for your domain. If your DNS lives at Cloudflare, Vercel, Netlify, or Route53, we provision the t.{your-domain} CNAME automatically via API. SSL is issued via Let's Encrypt within seconds.

Auto-provisioned via Cloudflare / Vercel / Netlify / Route53 API
Manual TXT verification fallback for other DNS providers
SSL certificate via Let's Encrypt, auto-renewed
No transatlantic DNS hops if you're on EU residency

Server-side webhook ingestion

The pixel is brittle. The webhook is durable. Every trackrift integration prefers server-side ingestion: Stripe, PayPal, Kajabi, GoHighLevel, ClickFunnels, Calendly, CallRail, Ringba, ThriveCart all push directly to api.trackrift.com — your visitor's browser is no longer the source of truth for revenue events.

Compliance

trackrift was built with GDPR in mind, not bolted on after. Consent Mode v2 is native. With consent denied, we ingest no PII and skip fingerprint storage. With consent granted, we anchor anonymous fingerprints to PII you provide. We publish a DPA, list all subprocessors, and offer EU data residency on the Scale tier.

Consent Mode v2 native
GDPR, CCPA, LGPD aware by default
EU data residency available (Scale tier)
Right-to-erasure API endpoint with audit log

index.html

<!-- trackrift Universal Script -->
<script async src="https://t.your-domain.com/u.js"
        data-account="acct_abc123"></script>

<!-- That's it. -->
<!-- Captures every click ID, runs first-party from your domain,
     forwards to api.trackrift.com via server-side webhooks. -->

Ready to wire it up?

From $249/mo. Self-serve onboarding in under 30 minutes.

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